I always enjoy talking to editors and publishers who offer a real insight into their publication and its achievements. So when the opportunity came, I was delighted to interview Guy Procter, editor of Country Walking, for the Nov/Dec issue of InPublishing. Having previously interviewed Guy during the PPA Leadership Summit (April 2021) on the challenges ofContinue reading “Solving the publishing crisis: innovation is critical”
Category Archives: Circulation & distribution
MEMBERSHIPS – THE WAY I SEE IT
A while ago I was asked to write an article on membership models for What’s New In Publishing. The brief was to include a case study and focus on how this business strategy might work for magazine publishers. Having written about this in my latest book, Business Strategies for Magazine Publishing, and advised a fewContinue reading “MEMBERSHIPS – THE WAY I SEE IT”
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MY 7 PILLARS OF GREAT CONTENT
My latest post – in the form of a narrated slideshow – has a more interactive feel. Some points are obvious, but usually forgotten. Others, not so much.
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Boost your circulation: 6 questions to ask your audience
If you are compiling a reader survey look at this post first.
