Category Archives: Circulation & distribution

MEMBERSHIPS – THE WAY I SEE IT

A while ago I was asked to write an article on membership models for What’s New In Publishing. The brief was to include a case study and focus on how this business strategy might work for magazine publishers. Having written about this in my latest book, Business Strategies for Magazine Publishing, and advised a few […]
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MY 7 PILLARS OF GREAT CONTENT

My latest post ­– in the form of a narrated slideshow – has a more interactive feel. Some points are obvious, but usually forgotten. Others, not so much.

Boost your circulation: 6 questions to ask your audience

If you are compiling a reader survey look at this post first.