My latest post – a narrated slideshow on the 7 Pillars of creating great content – has a more interactive feel. Some points are obvious, but usually forgotten. Others, not so much.
Living in a world with vast streams of content covering every perceivable subject, it is crucial to make sure that all editorial created has a real value. It must be relevant to those reading it. So it’s time to steer away from those ‘fillers’, get more creative and stop relying on press releases.
Writers must embrace the power of research to produce great editorial.
Click on the link below to listen to my narrated slideshow for tips on how to engage, inform and entertain your audience.
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