Last week I interviewed Chris Convey, Senior Vice President and Managing Director of Future’s B2B portfolio, who led on its core acquisition’s strategy. In the past few years, following a restructure, Future plc has seen phenomenal growth from acquisitions and through an expansion of their current portfolio. But why has this media giant now forgedContinue reading “Why Future is forging ahead”
Tag Archives: magazine publishing
Why your title should adopt 360-degree feature packages
Recently I presented a paper to delegates at the AJE Magazine Conference at Edinburgh Napier on why 360-degree features are core skills for tomorrow’s journalists. When writing my book, Business Strategies for Magazine Publishing, I found that surprisingly, some editors still publish their print articles online verbatim. But I believe in order to thrive, magazineContinue reading “Why your title should adopt 360-degree feature packages”
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Guest lecture at Napier
Below is a video of my lecture to Masters students on the International Journalism for Media Professionals and also those taking MSc Publishing at Edinburgh Napier University. The theme was how to develop a successful magazine concept. Here are my five essential takeaways from the session: Spend time developing an in-depth business plan Don’t skimpContinue reading “Guest lecture at Napier”
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Sillitoe to edit new retail magazine
Essential Retail is a new trade e-magazine launched by Legend Exhibitions in association with the Retail Business Technology Expo (RBTE). Ben Sillitoe – an experienced B2B journalist and founding editor of Retail Gazette – will edit the new the e-magazine aimed at the time-pressured, providing unique news, advice, tips and inspiring content. More details from at: http://www.essentialretail.com/
