Improve your media kit: 7 ways to get higher advertising sales

Media kits either make a big first impression or flatline so it’s essential to get it right to achieve higher advertising sales. If your ad sales are lower than they should be then it’s time to scrutinize your media kit. Why? Because like a an amazing photograph a great media kit is worth a thousandContinue reading “Improve your media kit: 7 ways to get higher advertising sales”

Could digital revitalise magazine ad sales?

THE launch of Apple’s latest iPhone, iPad and Mini iPad has opened up more opportunities for digital publishers. With faster processing speeds and retina display these devices have the potential to offer magazine readers a richer user experience – if the publisher gets the content right. But what impact will it have on magazine adverts andContinue reading “Could digital revitalise magazine ad sales?”

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